How it works

From "What is this?" to money in your account.

We manage the entire process of licensing your company's operational data, sitting on your side of the table. You keep control of your systems, your data, and the final call. We represent you, not the buyer.

01

Check your fit

Take the ten-minute assessment, then a short intro call. We look at your systems, your history, and how much data you have, and tell you straight whether there is a deal here.

You get: a clear yes, maybe, or not yet.

02

Get your estimate

We inventory what you could license and what buyers are likely to pay for it, with our assumptions written down.

You get: your estimated payout range. It is an estimate of buyer pricing, not an appraisal and not a guaranteed offer.

03

Shake on terms

You agree to partner with Heartland to represent you. Before we contact a single buyer about your company, our fee and scope are in writing. No surprises later.

You get: a signed engagement that spells out the value we bring and how we are paid.

04

What's in, what's out, then package it

You decide what data goes in and what stays out, and your attorney confirms what you are allowed to license. We help you think it through, keep a register of what is in and what is out, and build the profile buyers will see. Anything unresolved stays out. Nothing is shared without your sign-off.

You get: a data register and a buyer-ready profile.

05

We take it to market. You pick the offer.

We are not tied to any one buyer. We bring your package to the qualified ones, coordinate their diligence, push for competing offers, and negotiate your price up. Then we put the offers side by side: price, scope, exclusivity, term, delivery effort, and when you actually get paid. We recommend. You pick the best fit. Your attorney reviews the contract.

You get: an offer comparison showing your estimated net, and a signed data license.

06

Deliver, get accepted, get paid

We turn the contract into a playbook and walk your team through it end to end, in live sessions. We check the delivery against the contract, chase buyer acceptance, and stay with it until the money is in your hands.

You get: written buyer acceptance and confirmed proceeds.

After

The next deal

Some licenses may not be exclusive, and your company keeps producing data. We map what else you can license, to whom, and when.

How we run it

You click. We guide.
Your team runs every export and every transfer. We bring the playbook, the checklist, and the project management. We do not take admin control of your systems and we do not hold your logins.
One place to see everything
Every engagement has one shared deal room: what is in scope, which buyers are in, the offers, the signed agreements, export progress, acceptance, and payments. You can always see what is done, what is stuck, and who owns the next step.
How we are paid
A small success fee on the money you actually receive, paid when your money arrives. If you do not get paid, neither do we. If a buyer or partner also pays us on your deal, we tell you before you sign.

We are not a law firm and do not give legal or privacy advice. You and your attorney decide what data is licensable. No estimate or process guarantees a deal, a price, or a payment date.

Step one takes ten minutes.

Take the assessment